Instagram is the go-to place for discovering the latest trends in makeup. If you’re looking to update your beauty collection, here are five must-have makeup products that are currently all the rage on Instagram. These products will help you stay on-trend and look fabulous with minimal effort.
1. Glowy Highlighter
Everyone on Instagram is obsessed with achieving that perfect glow. Highlighters are the secret to getting that radiant, dewy skin look. Whether you prefer a powder, cream, or liquid formula, there’s a highlighter for you. Look for products that offer a natural shimmer without being too glittery.
Why Highlighters Are Essential
Highlighters have become an essential part of any makeup routine because they enhance your facial features, giving your skin a youthful and healthy appearance. They work by reflecting light, which can make your cheekbones look higher, your nose look more defined, and your skin look more radiant. In the world of selfies and social media, where everyone wants to look their best, highlighters play a crucial role.
Top Picks
- Fenty Beauty’s Killawatt Freestyle Highlighter: This product is known for its creamy texture and high pigmentation. It’s versatile enough to be used on the face and eyes, making it a favorite among beauty enthusiasts.
- BECCA’s Shimmering Skin Perfector: Renowned for its ultra-fine, luminescent pearls, this highlighter provides a natural, lit-from-within glow. It comes in various shades to suit different skin tones, ensuring everyone can achieve that perfect shimmer.
How to Apply
For the best results, apply highlighter to the high points of your face: the tops of your cheekbones, the bridge of your nose, the brow bone, and the cupid’s bow. Use a brush or your fingers to blend it in seamlessly, making sure there are no harsh lines.
2. Bold Liquid Lipstick
Bold lips are back in a big way. Liquid lipsticks are perfect for achieving a vibrant, long-lasting look that doesn’t smudge. Instagram influencers love shades ranging from classic reds to deep berries and even bold purples.
The Appeal of Liquid Lipsticks
Liquid lipsticks have gained immense popularity due to their intense color payoff and long-lasting formula. Unlike traditional lipsticks, liquid lipsticks dry down to a matte or semi-matte finish, which prevents them from transferring or smudging throughout the day. This makes them ideal for busy individuals who don’t have time for frequent touch-ups.
Popular Brands
- Huda Beauty’s Liquid Matte Lipstick: This product is known for its comfortable, lightweight formula that doesn’t dry out the lips. It offers a wide range of shades, ensuring there’s a color for every occasion.
- Kylie Cosmetics’ Lip Kits: These kits include a liquid lipstick and a matching lip liner, making it easy to achieve a precise, flawless application. The formula is long-wearing and highly pigmented, making it a favorite among beauty lovers.
Application Tips
To ensure your liquid lipstick looks its best, start by exfoliating your lips to remove any dead skin. Next, apply a lip balm to keep your lips hydrated. Outline your lips with a lip liner for a defined shape, then fill in with the liquid lipstick. Allow it to dry completely for a smudge-proof finish.
3. Fluffy Brow Gel
Fluffy, natural-looking brows are a major trend right now. Brow gels help you achieve that effortlessly full and groomed look. They keep your brows in place while adding a touch of color and volume.
Why Brow Gels Are Trending
The trend for natural, full brows has been growing for years, influenced by celebrities like Cara Delevingne and Lily Collins. Brow gels are popular because they enhance the natural shape and color of your brows without making them look overly done. They are perfect for creating a polished yet effortless look.
Must-Have Products
- Anastasia Beverly Hills’ Brow Gel: This cult-favorite product is known for its strong hold and clear formula, making it perfect for taming unruly brows. It can be used alone or over other brow products to set them in place.
- Glossier’s Boy Brow: This product combines the benefits of a brow gel and a brow pomade, adding volume and definition while keeping your brows in place. It comes in various shades to match different hair colors.
How to Use
Using a brow gel is simple. Start by brushing your brows upwards and outwards to define their natural shape. Apply the gel in short, upward strokes, making sure to coat each hair. If you’re using a tinted gel, this will also add some color and fill in any sparse areas.
4. Colorful Eyeshadow Palettes
Bright and colorful eyeshadows are taking over Instagram feeds. These palettes allow you to create endless looks, from subtle daytime shades to dramatic evening styles. Look for palettes that offer a mix of mattes, shimmers, and metallics.
The Power of Color
Colorful eyeshadow palettes are loved for their versatility. They offer a wide range of shades that can be mixed and matched to create various looks. Whether you’re going for a bold, artistic eye or a subtle wash of color, these palettes have got you covered.
Popular Choices
- Morphe x James Charles Palette: This palette is known for its vibrant colors and high pigmentation. It includes a variety of shades from bright primaries to deep neutrals, allowing you to create countless looks.
- Huda Beauty’s Obsessions Palettes: These compact palettes are perfect for travel and come in a range of color themes. They offer a mix of matte and shimmer shades, making them ideal for both day and night looks.
Application Techniques
When using colorful eyeshadows, start with a primer to ensure the colors stay vibrant and last all day. Use a flat brush to pack on the color and a fluffy brush to blend out the edges. Don’t be afraid to experiment with different shades and finishes to find your perfect look.
5. Volumizing Mascara
Lush, voluminous lashes are a must-have for any makeup look. Volumizing mascaras help you achieve that false-lash effect without the hassle of applying falsies. They add length, curl, and thickness to your lashes.
Why Mascara Matters
Mascara is a staple in most makeup routines because it instantly enhances your eyes, making them look bigger and more awake. Volumizing mascaras are particularly popular because they add drama and intensity to your lashes, creating a bold, eye-catching look.
Top Recommendations
- Too Faced’s Better Than Sex Mascara: This product is famous for its hourglass-shaped brush and thickening formula. It adds incredible volume and length, making your lashes look fuller and more dramatic.
- Benefit’s They’re Real! Lengthening Mascara: Known for its innovative brush design, this mascara separates and lifts each lash, giving you a wide-eyed, fluttery effect. It’s also long-wearing and smudge-proof, ensuring your lashes stay perfect all day.
How to Apply
For the best results, start by curling your lashes with an eyelash curler. Apply mascara from the roots to the tips, using a zigzag motion to ensure each lash is coated. Apply multiple coats for added volume and drama, allowing each coat to dry slightly before applying the next.
