Getting Blog Mentions to Promote Your Book
The rise of blogs has transformed the media landscape, making them a crucial element in the online world alongside websites, social media, and podcasts. As a result, they have become an essential platform for book publicity professionals. The primary goal of any marketing campaign is to reach target readers, and blogs have proven to be…
smithpublicityWhy Author Branding Powers Your Success
The concept of author branding may not come naturally to every writer, but experts in book marketing attest to its value. Building a brand helps readers grasp your identity and books, providing a roadmap for your writing. Personal brands allow you to make the most of your achievements, capitalize on your successes, and center your work…
Ways to Pull Off PR for Novels
The road to media coverage and attention is generally straightforward if you write a self-help book or other nonfiction title. For novelists, achieving book publicity success isn’t always as easy. You need to think creatively, work with a publicist if possible, and take advantage of opportunities right for your book and genre. Online opportunities with…
Self-Publisher Authors and Their Social Media
The past 15 years have seen a continual evolution in how self-published authors leverage their social media. They’re using it ever more skillfully to produce the kind of results book marketing services pros recommend. It all begins with a following, and if you plan on writing a book, it’s wise to become active online long…
Authors, Media Visibility, and Book PR
In every walk of life, some people are more outgoing than others and receive an outsized share of attention. It’s no different among authors, but book promotion services pros know visibility is crucial for book launches. Given today’s fierce competition, authors who step out in person at events, with the media, and online give their books promotional advantages….
Book Covers Matter More Than You Think
Regardless of where you intend to sell your book, its cover matters. From catching people’s attention to communicating about the content, covers have a role to play. Learning how to market your book requires understanding many aspects and opportunities. Together, they help you reach target readers and persuade them to become interested. In the days…