Dimensions and Tactics for Trade Show Exhibits

Exhibit spaces at trade shows come in various sizes and aren’t universally applicable. They range from compact 8′ x 10′ booths to expansive island setups, each providing unique opportunities for engaging visitors. As a result, booth designs must be tailored to these differing dimensions to achieve the best possible impact.

10’ x 10

Most trade shows primarily feature booths that are 10′ x 10′, making up more than half of the total. This size is sufficient for companies to share their message while hosting visitors. Known as in-line exhibit spaces, these booths require eye-catching graphics and thoughtful spatial arrangement. For example, adding elements like a curved back wall or arches can enhance the aesthetic of these small booths, transforming them into engaging displays.

10’ x 20’

As you increase booth size, 10′ x 20′ exhibits open up a vast range of design options. These larger areas allow for the creation of small workstations for product demonstrations, presentations, or client discussions. With a more spacious layout, these booths provide a greater opportunity to engage attendees as they browse. One section can feature a striking graphic, while the other can showcase smaller, detailed images or products.

Island Booths

When it comes to island booths, they serve as top-tier marketing platforms in three dimensions. These booths can host separate zones for product demonstrations, lead collection, private discussions, group presentations, and storage. The ability to showcase graphic messages on towers, bridges, and hanging signage from every angle greatly enhances the overall effectiveness of the booth.

Choose TrueBlue Exhibits

TrueBlue Exhibits focuses on creating, constructing, and providing top-notch booths that align with your budget and marketing objectives. We can design booths that effectively showcase your products and services, helping your business to expand. Led video wall rental Las vegas Reach out to us today to kick off your project!

September 26, 2024